Index / 01 — A product studio

We build products not deliverables.

Atlee Technologies is a founder‑led product studio. We think like builders, design like editors, and ship like operators — from first sketch to live product and the decade that follows.

Operating since
2026
Shipped products
25+
Industries served
04+
Point of contact
01 founder
Scroll
02 / What we do

One team. One brief.
Live product.

Whether you're a founder with an idea or a business that needs to go digital — we take ownership from first conversation to launch day. No handoffs. No vendor chains. One senior team, responsible for everything.

  1. → 01

    Product
    Strategy

    Positioning, pricing and roadmap. We decide what to build — and why — before writing a single line of code.

    • Positioning
    • Roadmap
  2. → 02

    Design
    & Brand

    Brand systems and product interfaces — built to feel as considered as the work behind them.

    • Brand Identity
    • Product Design
  3. → 03

    Full‑Stack
    Engineering

    Web, mobile and backend — production‑grade from day one, not scaffolded in dev.

    • Web & Mobile
    • APIs & Backend
  4. → 04

    Infra
    & DevOps

    Deployment, security and scale — built in from day one, not bolted on after launch.

    • CI/CD Pipelines
    • Monitoring & Alerts
  5. → 05

    Growth
    Ops

    Launch is the midpoint. We stay on — measuring, iterating, making sure the numbers move.

    • Analytics
    • A/B Testing
  6. Have something
    in mind?

    We take on a small number of engagements each quarter. Tell us what you’re building.

    Start the conversation
03 / Our own bets

Products we
built for ourselves.

Atlee invests its own time into vertical SaaS for underserved Indian markets. Each venture is a live classroom — the lessons compound into the work we do for clients.

Live · 2026
Infoplanet · Coaching LMS + ERP

A streaming platform for India’s next billion learners.

Video lectures, live tests, creator payouts and analytics — everything a coaching brand needs to move its business online, in one product.

infoplanet.in
In development
TrackRise · Institute management OS

The operating system for coaching institutes.

Admissions, fees, attendance and performance — one tenant‑isolated SaaS from ₹799/month. Replacing spreadsheets and WhatsApp groups for the institutes of Bharat.

trackrise.in
Coming 2026
Perqee · Social gifting

A gifting layer for modern India.

Rethinking how friends, families and brands exchange value — without the awkward envelope. Built for the generation that already pays in UPI.

perqee.com
Next up
—— · Group payments

Shared expenses, re‑imagined.

A premium take on group payments — smart splits, an integrated UPI gateway and zero awkward chasing. Think Splitwise, grown up. Currently in closed alpha.

Next up
—— · Business automation

WhatsApp, automated.

For the small businesses still replying by hand, one message at a time. Inbound routing, templated replies and CRM sync — on the app they already live in.

Next up · 2026
TrackDance · Dance studio OS

An operating system for dance coaching.

Built on TrackRise’s foundation. Classes, workshops, student tracking and a curated marketplace — for the teachers, choreographers and studios that move India.

04 / Selected craft

Work for operators
with real balance sheets.

Atlee partners with established Indian businesses to give their brand a digital surface worthy of the work behind it.

05 / How we work

Four acts.
One continuous obsession.

  1. 01

    Discover

    Two weeks of listening. To you, your team, your customers, your category. We leave with a one‑page thesis that the rest of the engagement is measured against.

    Week 1—2
  2. 02

    Design

    Strategy becomes architecture becomes interface. We prototype in real code the moment ideas are stable — no pixel‑perfect Figma theatre.

    Week 3—5
  3. 03

    Build

    Production‑grade engineering from day one. Shipping on a staging URL you can click by the end of week one. Weekly demos, not monthly reveals.

    Week 4—12
  4. 04

    Grow

    Launch is the midpoint, not the finish line. We stay on for a retained engagement — instrumentation, iteration, and whatever the numbers ask for.

    Post‑launch
06 / Say hello

Got a product
worth building?

We take on a small number of engagements each quarter. If you’re a founder, an operator, or a team with a problem you can’t stop thinking about — we’d like to hear it.

Usually a reply within 24 hours, from a human named Yash.